Saturday, November 27, 2010

Hasselblad H4D Ferrari Edition Official Launch

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The Hasselblad H4D Ferrari Edition, which was announced at Photokina, has now been officially launched and priced. Finished in a new Ferrari colour called rosso fuoco, or fire red, the Hasselblad H4D Ferrari Edition has been created in celebration of two of the most iconic European brands, both of which started their career in the 1950s. Limited to just 499 cameras worldwide, this special edition camera can be yours for €21,499.

Hasselblad Press Release

True Thoroughbreds run together

At first glance, sports cars and cameras may not seem to have that much in common. But with Hasselblad and Ferrari, two worldwide renowned companies born from the singular passions of two very unique men, there is a great deal of common ground. A passion for quality, for design, and for performance.

These two iconic brands have now collaborated on the creation of the H4D Ferrari, a limited edition of Hasselblad’s flagship camera. The H4D Limited Edition Ferrari camera, priced at 21,499 Euros, will be produced in only 499 units and will have special appeal to fans of both Ferrari and Hasselblad, who appreciate the innovation, quality and design that symbolize both brands.

Driving the world’s finest sports car changes the way you drive.

And shooting with the world’s finest camera does the same for your images. The Hasselblad H4D-40 features a 40 Megapixel medium format sensor and Hasselblad True Focus (making auto-focus substantially easier and more accurate), and gives you access to the world’s most advanced lenses, the Hasselblad HC/HCD line. The H4D Ferrari has been specially designed to provide the ultimate in both quality and performance. Just as the cars that inspired this special camera.

The Ferrari H4D-40 provides the perfect photographic accessory to the world’s finest driving machines. Produced in the new Ferrari “Rosso Fuoco” and bearing the legendary Cavallino Rampante, the camera comes with an 80mm lens and an exclusively designed and engineered glass display box, and will enable you to document life from the driver’s seat in a way you never before dreamed possible.



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