Showing posts with label Every. Show all posts
Showing posts with label Every. Show all posts

Wednesday, January 19, 2011

In Almost Every Picture 9 Black Dog by Erik Kessels

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Have you ever had a subject that is really hard to photograph? This was the case of this black dog.


I once had a Black Labrador dog before, and pictures of him were hit or miss. Usually you would get a mixture of blurry and something that resembled a shadow. Erik Kessels has created a collection of amateur and “overlooked imagery”, in In Almost Every Picture #9: Black Dog.


#9 features the story of one family’s attempts to photograph their black dog over several decades. Posed usually with his owners in domestic settings, for years the lack of light and camera limitations make the dog appear as a vague blob. Only at the book’s uplifting conclusion does the family’s equipment and technique match their ambition, as their pet is finally captured in all his glory, illustrating a tale of optimism and perseverance.


You can get this paperback book on Amazon for about $38.00.


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Saturday, January 15, 2011

What Every Photographer Needs to Know About Facebook

A Guest Post by Alison Zarrella – co-author of The Facebook Marketing Book.

2011 is shaping up to be a big year for photography on Facebook. Their New Profile highlights images above practically all else, and allows for some pretty creative customization with images. Facebook has also added the option to upload high resolution photos, and expanded the maximum number of photos in one album from 60 to 200.

Jayden-Tan-Facebook-Profile.jpg

Photography has historically been an area where Facebook excels, and for good reason. They are constantly making tweaks to photo album display settings, creating a simple interface for users to upload and friends to browse. In fact, they’ve been held up as an example as what more traditional photo sites should look to emulate.

As a person, you’re allowed a Facebook Profile. (Duh, right?) But you can also set up a Facebook Page for your professional photography services. The Page complies with all of Facebook’s stipulations for business and allows anyone to “like” you without the hassle of the friend approval process for a Profile. And a Profile allows you to suggest the Page to friends, manage Events and message people privately to discuss pricing or other private information.

Photography websites are almost always beautiful, shining examples of work. But photos and search engines don’t always play nice. A search engine needs plain text words to figure out what your website is about and display it in search results for relevant keywords. So if you have hundreds of images but no descriptions, it’s really hard for Google to tell potential clients that you have amazing portrait packages or special wedding deals.

Facebook albums allow you to easily add captions to every photo without any coding ability. Know your way around HTML? Try your hand at FBML and create custom tabs for each type of photography. You can add lots of gorgeous examples, as well as a few very important keywords.

PhotographyPage.png

It’s easy to post a text-based status update on Facebook, and that’s great for asking questions and adding more keywords. But to really stand out in the Newsfeed and show off your stuff, make use of media. Include a photo or link, or post new albums as status updates. And don’t freak out about going overboard. Data has shown that the most successful Pages post less than once a day. Aim to post three to five times a week, and make those posts count!

Whether you stick with the old look or update to the New Profile, take advantage of customization options. Create a longer icon for both your Profile and your Page. The ideal size is 600 pixels by 200 pixels, where one third (200px by 200px) is your logo. This longer icon gives you space to show off your work while the 200 pixel square logo is perfect for cropping for the Profile or Page thumbnail that shows up next to status updates and in the Newsfeed.

Facebook provides lots of native, free applications to help brand your Page. Photos lets you add lots of images, and Notes allows you to write and format lengthier articles than a status update. (A good strategy every once in awhile for showing your photography knowledge as well as image examples.) As mentioned before, Static FBML will give you even more freedom to design your Page and showcase your work.

It may be tempting to constantly post more photos to your Page, and you should, but don’t get stuck in a rut with links to large photo albums. Brainstorm other types of status updates that include relevant photography keywords to get you into Facebook search, and ask people to participate. Encourage engagement with open-ended questions and respond to people on your Page. Your goal should be to drive more engagement on your Page, in the form of comments and “likes” on posts. This will improve your Page score and help people find you more easily. Talk about photography, don’t just show it. Post links to articles you find interesting and really show that you know your stuff.

Alison Zarrella is a social media consultant who has worked with brands of all sizes, ranging from international companies to local businesses. A self-described Facebook fanatic, Alison has over 7 years of experience on the social network and recently co-authored The Facebook Marketing Book with her husband Dan. She can be found on Twitter @Alison, or on her blog AlisonZarrella.com, where she talks about social media marketing, online shopping, and of course, Facebook.


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What Every Photographer Needs to Know About Facebook

type="html">

A Guest Post by Alison Zarrella – co-author of The Facebook Marketing Book.


2011 is shaping up to be a big year for photography on Facebook. Their New Profile highlights images above practically all else, and allows for some pretty creative customization with images. Facebook has also added the option to upload high resolution photos, and expanded the maximum number of photos in one album from 60 to 200.


Jayden-Tan-Facebook-Profile.jpg


Photography has historically been an area where Facebook excels, and for good reason. They are constantly making tweaks to photo album display settings, creating a simple interface for users to upload and friends to browse. In fact, they?ve been held up as an example as what more traditional photo sites should look to emulate.


Maximize Your Reach


As a person, you?re allowed a Facebook Profile. (Duh, right?) But you can also set up a Facebook Page for your professional photography services. The Page complies with all of Facebook?s stipulations for business and allows anyone to ?like? you without the hassle of the friend approval process for a Profile. And a Profile allows you to suggest the Page to friends, manage Events and message people privately to discuss pricing or other private information.


Optimize For Search


Photography websites are almost always beautiful, shining examples of work. But photos and search engines don?t always play nice. A search engine needs plain text words to figure out what your website is about and display it in search results for relevant keywords. So if you have hundreds of images but no descriptions, it?s really hard for Google to tell potential clients that you have amazing portrait packages or special wedding deals.


Facebook albums allow you to easily add captions to every photo without any coding ability. Know your way around HTML? Try your hand at FBML and create custom tabs for each type of photography. You can add lots of gorgeous examples, as well as a few very important keywords.


PhotographyPage.png


Post Media-Rich Status Updates


It?s easy to post a text-based status update on Facebook, and that?s great for asking questions and adding more keywords. But to really stand out in the Newsfeed and show off your stuff, make use of media. Include a photo or link, or post new albums as status updates. And don?t freak out about going overboard. Data has shown that the most successful Pages post less than once a day. Aim to post three to five times a week, and make those posts count!


Create the Perfect Page Icon


Whether you stick with the old look or update to the New Profile, take advantage of customization options. Create a longer icon for both your Profile and your Page. The ideal size is 600 pixels by 200 pixels, where one third (200px by 200px) is your logo. This longer icon gives you space to show off your work while the 200 pixel square logo is perfect for cropping for the Profile or Page thumbnail that shows up next to status updates and in the Newsfeed.


Customize Your Page


Facebook provides lots of native, free applications to help brand your Page. Photos lets you add lots of images, and Notes allows you to write and format lengthier articles than a status update. (A good strategy every once in awhile for showing your photography knowledge as well as image examples.) As mentioned before, Static FBML will give you even more freedom to design your Page and showcase your work.


Get Creative With Content


It may be tempting to constantly post more photos to your Page, and you should, but don?t get stuck in a rut with links to large photo albums. Brainstorm other types of status updates that include relevant photography keywords to get you into Facebook search, and ask people to participate. Encourage engagement with open-ended questions and respond to people on your Page. Your goal should be to drive more engagement on your Page, in the form of comments and ?likes? on posts. This will improve your Page score and help people find you more easily. Talk about photography, don?t just show it. Post links to articles you find interesting and really show that you know your stuff.


Alison Zarrella is a social media consultant who has worked with brands of all sizes, ranging from international companies to local businesses. A self-described Facebook fanatic, Alison has over 7 years of experience on the social network and recently co-authored The Facebook Marketing Book with her husband Dan. She can be found on Twitter @Alison, or on her blog AlisonZarrella.com, where she talks about social media marketing, online shopping, and of course, Facebook.


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Monday, December 20, 2010

10 iPhone Apps for Every Photographer

By Mike Panic on 19 Dec 2010 in Random[ 0 Comments ]

Apple’s iPhone has changed the game, providing not only a pretty decent camera and HD video camera coupled with a fully functional computer.  Here are 10 iPhone apps that are meant for photographers, but don’t always involve using the camera.

Simple DoF Calculator

Simple DoF Calculator allows photographers to calculate the depth of field and hyperfocal distance for any given settings. It calculates the near limit, far limit, total depth of field, hyperfocal distance, distance in front of the subject and distance behind the subject. The app shows al those calculated values in a simple image without unnecessary information. Leave your slide rules and charts at home with this handy app.

Gyroscope Surface Level

A Gyroscope operated Bubble/Digital Level! Runs on the iPhone 4 or iTouch 4, using the internal Gyroscope for precise level measurements.  Unlike other levels, this one actually uses gravity and can be utilized on all 4 axis points.  While it may not seem immediately helpful, the first time you need to level out your camera or, for architecture shots, ensure the ground you are on is level, this app will seem indispensable.

Hipstamatic

While this app is not new, it keeps getting better.  Never before have digital photographers wanted to re-create film types and looks, and now they can.

Digital photography never looked so analog. The Hipstamatic brings back the look, feel, unpredictable beauty, and fun of plastic toy cameras of the past! The Hipstamatic keeps the the quirks of shooting old school but gives you the ability to swap lenses, film, and flash settings all with the swipe of a finger.

iRotate Photo

This free app does just what you think it does, rotate photos.  Why Apple didn’t include something like this is up for debate, but sometimes the gyroscope inside the phone doesn’t always orientate photos how you’d like them.  This small, simple to use and free app will rotate photos for you and save them as a new image, leaving the original in tact.

TiltShift Generator

This wonderful app will allow you to edit in phone to create miniature, tilt shift’esque images.  It’s very versatile and a ton of fun to play with.  Give your photos a completely different look with this app.

Strobox

Beautiful! Strobox app is a lighting diagram creator for all types of photographers. Whether you want to repeat the same photo-shoot or share with others how you made that cool photo, Strobox app will give you just the right tools to do so. It generates PNG file that you can share with anyone as easy as by sending it by email within this app.

QuadCamera

Allowing you to configure several different layouts, QuadCamera includes a timer to help get all the photographs setup properly.  A fun app with great results.

Pano

Pano lets you take beautiful, seamless panoramic photos straight from your phone, no other software necessary. No extra editing, easy to use, everything we love about well written software.  If you’re into panoramas, this is your app.

Pudding Camera

Warning, almost none of this app is in English, even the name in the iTunes store, but you really don’t need English to use it.  What you get is a handful of film types and cameras that all create unique and different photographs.  This app creates the photos, you can’t import already shot images.  You can however choose which camera you want and load whatever film you’d like, ranging from black and white, to sepia to some other fun options.  Great free app that is worth installing.

DSLR Camera Remote Professional Edition

DSLR Camera Remote Professional Edition is the next-generation cable release for your Canon EOS© or Nikon DSLR camera. Just connect your camera to a Wi-Fi enabled computer and you can instantly adjust its settings, fire the shutter, review images, even get a live viewfinder preview using your Apple iPhone or iPod Touch. DSLR Camera Remote is a must have for remote shooting applications like high or low angles, self-portraits and children. All you need is your DSLR and a Wi-Fi enabled computer to start shooting now.

The iPhone has, to many, replaced a traditional paper notebook and pen for jotting down notes because it’s so much more versatile, and these apps show just how awesome your phone can be to your photography.  No matter if you’re shooting on your phone, editing in it or simply using it as a reference for your photography, these 10 apps will be as valued as your camera gear.


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Wednesday, November 10, 2010

10 Movies Every Photographer Should Watch

A Still Image from the Movie “The Night Porter“

SO much is going on that I barely have time for anything other than taking care of what’s right in front of me. David had surgery last week, all is good there, he’s recovering nicely. We’re packing up our house, downsizing for the move to NYC! You never realize how much stuff you accumulate until you move! We’ve got a lot of exciting things going on with the Blog that I can’t exactly share just yet, but I think you’ll all be pretty stoked when the news breaks! And I have been working: I shot an ad campaign last month for some nice $$. I shot another Harper’s Bazaar Arabia editorial, this time I shot the cover too! Have an editorial coming out in KURV Magazine in Australia that I’ll blog about once that hits the newsstands and my portfolio now officially is in NYC full time and won’t come be in my possession again until I’m living there! It’s been called in about once a week to various advertising clients and magazines. The transition is going smoothly but it’s non-stop work! AND, we’ll be back in NYC this weekend for our first ever NYC Seminar! We’re shooting at Drive In Studios in Chelsea and we have a great group of people coming that I’m really excited to meet and work with! Damian Monzillo, my brother from another mother, soul friend and hair stylist extraordinaire will be doing the hair for the seminar! He rocks the Universe with his hair, he’s that good! And he’s MY official hair stylist, giving me those razor sharp bangs, my signature trademark. One thing that makes me so happy to be moving to NYC is that Damian lives there! We have such a passion for inspiring work and we love collaborating so  my excitement for the move is doubled by knowing Damian will be along side me on the crazy ride that NY surely will be!

Inspiration! I get asked what inspires me almost every day! Most people ask what blogs I follow and they’re disappointed to find out that I don’t really follow any other photographer’s blogs. I follow fashion blogs like Fashionista but I don’t subscribe to any photographer’s blogs. I don’t really check out too much photography either because I get my inspiration from my life experience much of the time. I know I have to keep current with the trends, fashion moves forward with every season and keeping up to date with what’s NOW is really important. Even fashion photography has it’s trends and of course I have to keep up to date with those trends as well. But I don’t sit on other photographer’s blogs reading about photography. If I really am honest here, and I know you appreciate this blog because I’m honest,  I get my lighting inspiration from movies. I learn lighting from watching cinematography. I found the cinema before I found the camera. And I was completely hooked  from a young age.

A Still Image from the Movie “Chinatown“

My parents were one of the first in our neighborhood to get cable TV. Yeah, way back in the day! We had ON TV. It was one of the first cable TV providers. ON TV had foreign films on it, late at night of course because they were “risque”. I was about 15 years old and couldn’t sleep one night so I was up watching cable and this film came on by Bernardo Bertolucci called La Luna. The story line was pretty racy: a mother and son’s  “distorted” relationship involving heroin and opera! Epic drama! But the lighting! I could’ve watched this film with the sound turned off because the visual imagery was so moving. Vittorio Storaro was the cinematographer on La Luna and his work has since then captivated me. He’s lit such other epic films as “Reds“, “The Conformist“, “Last Tango in Paris“, and my personal favorite, “Apocalypse Now“. Who can forget the richness of lighting in that film?? The Robert Duvall scene where he made his troops go surfing during a bombing. Or the deleted scene where Martin Sheen has an affair with the French opium addict. The lighting in the bedroom of that scene sits in the archives in my brain as “go-to” lighting monumental moments!

Shortly after I was transfixed by Bertolucci and his beloved Storaro, I saw a picture in the LA Times advertising a film by Francois Truffaut: “Small Change“. I fell in the love with the picture in the ad and begged my mom to drop me off at the local Landmark theater in Pasadena, The Rialto. The Rialto played all the foreign films on the big screen. I went by myself and sat and watched “Small Change” and “The 400 Blows” by Truffaut. And I was hooked. I went as often as my mom would drop me off to that little theater on Fair Oaks. I soaked it in. I was 16 when I first saw “Last Tango in Paris” and I nearly fell out of my chair. Ha!! But it was the lighting, mainly, in these films that really moved me. And it’s the lighting that still does really move me when I watch a film. And to be even more honest, I can forgive a movie for it’s weak story line or tepid characters if the lighting is profound. In other words, I will watch a movie deemed by the critics as “bad” if the lighting is interesting.

Still Image from the Movie “A Very Long Engagement“

Below is a SMALL list of the 10 movies that have made an impact on me as a photographer. This list is small because there are 100?s of movies that have inspired me. They’ve inspired my lighting, my aesthetic, my sensibility, my eye. Some of them have even inspired me in the way I shoot fashion. I’d love to hear what movies have inspired you as photographers. If I haven’t seen it yet, I will check it out because I am always looking for movies that help direct and guide me on my path of learning and growing as a photographer. ?

The Night Porter: This film will always be controversial. You have to see it to understand why.  But for me,  the lighting in it was amazing. It’s such a twisted dark story but even the main female character, Lucia, who’s name means “light” and her leading man’s guilt complex being afraid of the light just adds so much more intrigue for me as well. I have watched this movie so many times and I always see something new every time I see it. Alfio Contini lit this dark story beautifully.Apocalypse Now: I mentioned this film earlier and have to mention it again. Although the story carries the film itself and Francis Ford Coppola is truly a genius, the lighting is equally brilliant and so strong that it made you feel like you were really there with the gang on their journey to find Colonel Kurtz. I mentioned a few scenes that stand out to me but I’ll mention another one; the final chapter where Martin Sheen confronts Marlon Brando! I mean, the lighting in that scene is so incredible. I’m getting goosebumps now just writing about it. If you haven’t seen this movie, it’s just simply a must.The Godfather: Again, Francis Ford Coppola’s epic film will remain one of the top films ever made. The story, the actors, the art direction, they’re all amazing in this movie. But the lighting was impeccable.  I remember the first time I saw this movie. The first scene had me. The lighting had me. Gordon Willis has always been one of my favorite cinematographers. He also lit my favorite Woody Allen movies, “Manhattan” and “Annie Hall”. AND he lit one of my all time favorite movies ever: “Klute”. I put Klute on as background when I’m in bed working on my computer.Don’t Look Now: Anthony B. Richmond: Genius!!! He also did The Pianist which is phenomenally lit. I go back to “Don’t Look Now” about once a year and watch this movie. Again, it’s a disturbing tale but the lighting informs us that we want to have sympathy for these characters and the grief they’re feeling with the loss of their daughter. It’s just a must-see for the whole entire movie.Days of Heaven: Nestor Almendros and Haskell Wexler did such an amazing job on this film that it won an Academy Award, as did a lot of the movies I have mentioned so far. I was basically unconcerned with the story and can’t even remember the plot line too well but I could talk about the cinematography for hours. Nestor Almendros also did “Sophie’s Choice”, another beautifully lit movie.“Chinatown“: John A. Alonzo lit this tragic story in the harsh Los Angeles sun thus informing the viewer that a film noir doesn’tand “The Pianist”. He’s a genius and he chooses genius cinematographers. Watch all of his films. He just proves that film noir does nothave to be shot in black and white to convey the heaviness of a story. Roman Polanski directed this film and he really is one of my favorite directors. He also directed “Repulsion” and “Rosemary’s Baby”Strangers on a Train: We can’t leave Hitchcock. And there is so much to learn about photography and film making by watching his movies. I listed Stranger’s on a Train here but Robert Burks, Hitchcock’s premier cinematogapher also was the cinematographer on “Vertigo”, “Birds”, “North by Northwest”, “To catch a thief”, etc. etc. And there is much to learn from all of these films. When 4 of the films I just mentioned either won an Oscar or was nominated for one, you have to study the cinematographer earning that kind of respect. And while I don’t watch Hitchcock’s films on a regular basis, I did when I was going to Art Center and learning about lighting for the first time.“Out of Africa“: David Watkin’s lighting was so moving that I literally was choked up throughout the entire film. I saw this at the Graumann’s Chinese Theater on Hollywood Blvd in 1985 and my first husband was so mad at me because I couldn’t stop crying. Ha! Just see if you haven’t. But watch it alone. ; )“Se7en“: Darius Khondji’s lighting in Se7en is magnificent and flawless. He was also the cinematographer on “Stealing Beauty” which isn’t one of my favorite movies but the lighting was gorgeous! I study Darius’s lighting for Se7en a lot and it’s another movie I will keep on as background. Brilliant!!“A Very Long Engagement“: Another one of those movies that had me choked up the whole time because of the lighting. Bruno Delbonnel’s lighting in this sad little love story is so over the top beautiful that I immediately watched, back to back, every one of his movies after seeing “A Very Long Engagement”. Delbonnel is probably more famous for “Amelie” but I prefer “A Very Long Engagement”. Maybe it was Gaspard Ulliel who starred as the lost lover in this film that has me won over the other movie. He’s been someone I’ve wanted to photograph for a very long time!

I had to keep this list short! There isn’t enough room or time (or memory in my own mind) to create a list of every movie that has ever moved me. But the above list is a start. Now I want to hear what films have inspired YOU!



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