Thursday, January 13, 2011

Adobe and OCR Join Forces in the UK

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Leading UK awarding body, OCR, and Adobe has announced at BETT 2011 that the Adobe Certified Associate (ACA) qualification in Adobe Dreamweaver, Flash and Photoshop is now available as part of OCR’s new ITQ qualification. This means students with skills in Adobe’s creative software can now achieve a second nationally-recognised IT qualification from OCR. John Deacon, OCR Business Manager, said: “This is an excellent development which enhances our vocational IT qualification range and our ITQ qualification in particular.

Press Release

Adobe and OCR Join Forces to Enhance Nationally-Recognised IT Qualification

BETT, LONDON — 12 January 2011 — Leading UK awarding body, OCR, and Adobe has announced at BETT 2011 that the Adobe Certified Associate (ACA) qualification in Adobe Dreamweaver, Flash and Photoshop is now available as part of OCR’s new ITQ qualification.

This means students with skills in Adobe’s creative software can now achieve a second nationally-recognised IT qualification from OCR. OCR’s portfolio of Adobe-linked qualifications is growing fast with success in Adobe Dreamweaver, Flash and Photoshop also helping students to achieve OCR’s Creative iMedia qualification. 

For Adobe, this initiative represents the company’s commitment to ensuring that students have industry-standard skills when they enter the workplace. Liz Wilkins, Senior Marketing Manager for Adobe Systems UK, said: “At Adobe, we have worked closely with educational institutions for many years, championing the use of digital media tools and integrating them into a range of subject areas in order to better prepare students for the future demands of the workplace. It’s even more important in the current climate that initiatives are put in place to create a link between students and creative professionals. We feel that ACA aligned with OCR nationally-recognised qualifications will help to bridge that gap.”

John Deacon, OCR Business Manager, said: “This is an excellent development which enhances our vocational IT qualification range and our ITQ qualification in particular. We are delighted to be working with Adobe and with Prodigy Learning once again. For several years, Adobe has greatly influenced the international media market through its industry-recognised media software.  OCR customers asked if there was some way we could recognise the Adobe Certified Associate as a qualification, so we know that there is real demand out there.”

A successor to CLAiT, OCR’s ITQ in IT User Skills is a flexible credit-based qualification with a choice of 90 units to meet the needs of a wide range of learners.

About OCR

OCR (Oxford Cambridge and RSA) is a leading UK awarding body, providing a wide range of qualifications to meet the needs of learners of all ages and abilities.  OCR leads the market in vocational IT qualifications, enabling many thousands of learners to achieve real competency in this vital area every year.

ITQ is a credit-based qualification with over 90 units to choose from. It’s available on the QCF (Qualifications Credit Framework). Each year more than three million students gain OCR qualifications, which are offered by 13,000 centres including schools, sixth form colleges, FE colleges, training providers, voluntary organisations, local authorities, and businesses ranging from SMEs to multi-national organisations. For more information visit:  http://www.ocr.org.uk.

About Adobe Systems Incorporated

Adobe is changing the world through digital experiences. For more information visit http://www.adobe.co.uk.

About Prodigy Learning

Prodigy Learning is a ‘One Stop Shop for I.T. Learning’.  The Company is a leading player in the training and certification industry in the UK and Ireland and supplies a wide range of Learning Solutions for Adobe and Microsoft products, serving the Academic, Commercial and Public sectors.

Prodigy Learning works directly with Certiport, Inc. as ‘Certiport Solution Provider’ for the UK and Ireland. Certiport, Inc. is the world’s leader in standards based certification solutions, including Adobe Certified Associate, that enable personal and professional advancement through globally portable qualifications.  Their certifications add value and credibility to any Curriculum Vitae.



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